World Drowning Prevention Day

Drowning is one of the leading causes of death globally for children and young people aged 1-24 years. Every year, an estimated 236,000 people drown.

Three people playing on the beach by the sea

More than 90% of drowning deaths occur in low- and middle-income countries, with children under the age of five being at highest risk. These deaths are frequently linked to daily, routine activities, such as bathing, collecting water for domestic use, travelling over water on boats or ferries, and fishing. The impacts of seasonal or extreme weather events – including monsoons – are also a frequent cause of drowning.

Most of these deaths are preventable, through evidence-based, low-cost solutions, such as:

  • installing barriers controlling access to water
  • providing safe places away from water such as crèches for pre-school children with capable childcare
  • teaching swimming, water safety and safe rescue skills
  • training bystanders in safe rescue and resuscitation
  • setting and enforcing safe boating, shipping and ferry regulations
  • improving flood risk management.

This year, WHO invite you to “do one thing” to save lives on World #DrowningPrevent Day.

For social media WHO recommends that the hashtag #DrowningPrevention be used, including for World #DrowningPrevention Day.

Assets and Resources

Help share our lifesaving advice with friends, family, colleagues and community with our free downloadable campaign assets and resources.

A graphic image of waves against a blue sky

World Drowning Prevention Day

Campaign social GIF 1x1

Download
25 July is World Drowning Prevention Day

World Drowning Prevention Day

Event date social static 1x1

Download
I'm going blue for World Drowning Prevention Day

World Drowning Prevention Day

Going blue static social 1x1

Download
We're going blue for World Drowning Prevention Day

World Drowning Prevention Day

Going blue static social landscape

Download
World Drowning Prevention Day

World Drowning Prevention Day

Online header

Download
World Drowning Prevention Day

World Drowning Prevention Day

WDPD toolkit

Download

Further resources

To view and download a full selection of assets, please visit the World Health Organization website.

This site is registered on wpml.org as a development site.